The Face


Easter Egg Unlocked

'The Face' was born out of studying the Anthropometry of the human head for an assignment during my Design Principles and Foundations course. 

The comical expression quickly became a recognizable and cheerful icon that represents my personal brand. But it also means more...

  'The Face' serves as a reminder to design from the perspective of the user; not from my own eyes. The standardization and indistinguishable features of The Face make them all the same, but in reality, every user is unique and share different experiences.

"When you understand the people you’re trying to reach — and then design from their perspective — not only will you arrive at unexpected answers, but you’ll come up with ideas that they’ll embrace"  -IDEO